LYCOS RETRIEVER
Water: Enhanced Water
built 270 days ago
The U.S. Market for Bottled and Enhanced Water provides detailed information about consumer demographics, as well as distribution and marketing trends, sales figures, product development, and emerging retail campaigns. The report ... includes historical sales data, as well as market projections through the year 2005.
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It all started when one thirsty man named Darius wanted better water, but couldn't find any worth drinking, so he decided to make his own. but don't tell him that) and because Mike has a gift for gab, it's no wonder word got around... emerged glaceau, a fresh new approach to bottled water. Today glaceau, the creator and leader of the enhanced water category, is the maker of vitaminwater(R), fruitwater(R), smartwater(R) and vitaminenergy (TM). Now with 1,000+ full and part-time employees, (that's a big holiday party) glaceau is all about helping thirsty people like you hydrate responsibly with products that are free of sodium and artificial ingredients. That means no artificial sweeteners, no artificial colors and especially no artificial intelligence (never to be trusted). For more information visit http://www.glaceau.com/.
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Potability and portability have both played an enormous role in this tremendous upswing in the demand for bottled water. The U.S. Market for Bottled and Enhanced Water states that consumer awareness about arsenic levels in the water supply, as well as concerns about municipal water purification programs, have created the publicly held perception that tap water is unsafe. The report ... pinpoints portability as a growth factor in the market. The health benefits of drinking water have been well-publicized in recent years and more and more people are making it a habit to stay well-hydrated during the day, making bottled water a constant companion, and, in some cases, a fashion accessory.
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