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Wal-Mart: Customers
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Since Nov 2, Wal-Mart has offered three rounds of “Secret In-Store Specials,” revealing on its Web site groups of items with incredible values for Christmas shoppers. Millions of customers have signed up for e-mail and text message alerts through Walmart.com to learn of these specials as soon as they are unveiled.
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Wal-Mart sees the impact that rising energy costs have on customers who must choose between filling their gas tanks or buying food and medicine. In the coming months and years, the company will work to extend its mission of saving people money so they can live better to help customers use less energy and spend less on energy.
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In 1996, Wal-Mart claimed that it “targets its protective efforts on its most valuable resources: its 650,000 associates and its average of 60 million weekly customers. To that end, the chain has put in place a range of safety and security measures, including enhanced parking lot protection, child safety measures, and interior and exterior camera surveillance." (David Gorman, “Loss Prevention Racks Up Success,” Security Management, March 1996.)
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Wal-Mart will continue to offer its existing WMA-format music downloads. Thus, customers may select the option of MP3-format downloads at 256 kbps for $0.94/track and/or WMA-format downloads at 128 kbps for $0.88/track.
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Wal-Mart affirmed its aggressive holiday pricing plan, increasing rollbacks by 20 percent over last year. With 15,000 items reduced this week, Wal-Mart is poised to increase customer savings even more this year.
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BENTONVILLE, Ark., Dec. 17 /PRNewswire-FirstCall/ -- For the second consecutive year, Santa Claus won't be the only special visitor posing for pictures with children at Wal-Mart. The Three Kings will ... be making appearances in select Wal-Mart stores during the holiday season to help celebrate Three Kings Day. As part of this Hispanic-themed holiday campaign, Wal-Mart will also feature Rosca de Reyes (Hispanic holiday Kings Cake) and traditional hot chocolate for its customers.
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