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Vodafone: Customers
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Vodafone is the world's leading international mobile communications group with operations in 25 countries across five continents and over 200 million proportionate customers by the end of January 2007, as well as 36 partner networks. For further information, please visit http://www.vodafone.com
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Using international best practices Vodafone is strongly focused on offering services that best suit the needs of Hungarian customers. As a result of a committed high-quality work, and customer oriented approach, the number of Vodafone subscribers is rising sharply.
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Vodafone is dismissing market concerns that its Japanese business might miss year-end targets, and the mobile phone giant said on Friday it was pleased with early sales of its new range of handsets. Vodafone is banking on new 3G handsets to kickstart sales and allow the unit to meet revenue and handset targets in the year. Vodafone unveiled 10 new 3G handset models in November, offering CD-quality sound, stereo speakers and MP3 players, access to 3D gaming and audio and video streaming. Vodafone, the world’s largest mobile phone company by revenue with about 145 million customers, has said it is targeting 10 million 3G customers by the end of March 2006. Roughly 5 million are expected in Europe and 5 million in Japan.
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On 18 September 2001 Vodafone opened its new Network Management Center (NMC). The NMC is in charge of monitoring the Vodafone network 24 hours a day and 7 days a week, and repairing any detected problems or errors immediately. Also a new, intelligent video wall was implemented, which helps identify, localize and repair any deficiencies in a fast and efficient manner. In order to support customer-oriented operation, a Call Center and a test lab employing state-of-the-art technology were ... set up at the Network Management Center.
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Vodafone Group’s Japanese unit on Friday reported a decline in the number of subscribers to its service for the first time ever, a sign that the mobile operator’s troubles may be deepening. It was ... the first time any of Japan’s three main mobile operators has reported a net customer loss, calculated by subtracting the number of cancellations from the number of new customers. Vodafone lost a net 3,100 customers during the month. Company sources said more than 2 percent of its around 15 million customers left in July, an increase compared with recent months.
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At 31 January 2007 Vodafone had 200 million proportionate customers in 27 markets across 5 continents. [4] ("Proportionate customers" means, for example, that if Vodafone has a 30% stake in a business with a million customers, that is counted as 300,000). On this measure it is the second largest mobile telecom group in the world behind China Mobile. The eight markets where it has more than ten million proportionate customers are the United Kingdom, Germany, India, Italy, Spain, Turkey, Egypt and the United States. In the U.S., these customers come via its minority stake in Verizon Wireless, and in the other seven markets Vodafone has majority-controlled subsidiaries.
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