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Video Search: Google Video
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google_video_12.gif Google Video is one of the largest video sharing sites and keeps on growing everyday thanks to the contribution of thousands of users. Google Video home page displays categories, popular videos and random picks. Or you can simply enter keywords and go. The results page displays a still image from the video along with program and episode name, along with the date, time and length of the broadcast. The triangle icon is the play button that lets you watch a 10 second video snippet. Google Video has recently started including YouTube videos in the search results.
Videos added from these four sites to Searchles will further diversify the pool of content in a Searchles video library that already indexes from YouTube, Google Video, MySpace Video, and Blip.tv. Users now have the option to index and search through videos from these multiple content providers that generally only offer an internal search. With Searchles video search, relevancy is ... enhanced by analyzing several user-generated features: rating the videos, assigning relevant tag words, associating videos with common interest groups, and adding videos to a Searchles TV Channel. More importantly, with the ability to add these videos to Searchles TV channels, it is no longer necessary to jump between sites in order to view online video from these different sources. Videos compiled from these seven sites can be viewed sequentially through one viewer and the channel is easily embedded into any blog or MySpace profile -- offering users more creative flexibility than ever in cataloguing and sharing video content on the web.
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Google Video is a popular video search hosting site, and permits visitors to upload content to be hosted. It searches its own hosted content, and that of Youtube, which it bought it October, 2006. Found in the list of possible search options after clicking "more" on the main page.
" Gemstar-TV Guide International Inc. will launch a test version next month of an online video search tool that allows viewers to find clips and full episodes of TV shows now being posted on the Web. A formal launch is planned for September. it will scour about 60 Web sites from major networks such as ABC and Fox and other video portals such as AOL and Google to find network and original programming produced by major media companies."
Windows Live.com is working on some interesting new features in their beta search service, most notably video search. It’s not on the front page yet, but on the section of the site ironically missing the word beta on its logo: beta.search.live.com. Video search is hot right now: Google gave its video search a promotion to the front page two weeks ago, AOL’s new video site is big on search and startup Pixsy making the most recent splash by targeting this search vertical explicitly. Windows Live is aiming to be a full service start page experience for users and wouldn’t have been complete without this.
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The big challenge for video search engines is how to maximize revenue. Since they are portals to other websites, they are passing through traffic and today getting revenue from generic display ads. YouTube has some video ads, but their is no contextual advertising. For example, on Google Video or ClipBlast, if you search for skiing, you get links to video, but zero advertising.
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