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1. Sports Illustrated -- Sports Illustrated Swimsuit Issue
   Using a blend of groundbreaking photography and revolutionary writing, Sports Illustrated changed the way spectator sports fit into American culture during the 1960s and 1970s. As the first weekly magazine devoted solely to sports, Sports Illustrated was a media leader that contributed, along with television, to sports moving from a pleasant diversion into big business, spewing out multi-million-dollar player salaries. The magazine's influence ... cast beyond sports, as its annual mid-winter swimsuit issue became a popular phenomenon and created lasting changes in the modeling industry. "Sports Illustrated served as a counterbalance to the persistent hype of television, offering a way for new and educated fans to put the endless rounds of games and matches into a meaningful context," Michael MacCambridge observed in his book The Franchise. "It made an art out of in-depth reporting on those games, and thereby made the games themselves more important to more Americans."
2. Sports Illustrated Swimsuit -- Sports Illustrated Swimsuit Issue
   The Sports Illustrated Swimsuit Issue is an issue published annually by Sports Illustrated magazine which features fashion models in swimsuits. It was first published in 1964. The issue that received the most letters was with regards to the 1978 issue. The best selling issue in its history was its 25th Anniversary Issue with Kathy Ireland on the cover in 1989.

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