LYCOS RETRIEVER 
V-Chip: Ratings
built 284 days ago
The V-Chip (which stands for ViewControl, not Violence), that venerable protector of children's morals nationwide, will soon spawn an upgraded version that is scheduled to start appearing in digital sets on March 15th. According to an FCC mandate,...
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Communication Daily is reporting that the FCC is "clarifying" the V-Chip proceeding. Apparently FCC is denying that it is calling for V-Chips in all computers; claims it is only calling for V- Chips in PC-TVs. An FCC Fact sheet should be released soon. Communication Daily October 29, 1997
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Other features include: HDTV 1080p, 1080i, 720p, 480p signal input support, PIP, POP, CC, V-Chip, 3D Comb Filter, Zoom, Freeze. Like the award-winning Vizio 50" plasmas, it comes with Genesis' Faroudja DCDi De-Interlacing on both Main & PIP screens, 3:2 or 2:2 Reverse Pull-down, SRS-TSXT Sound enhancement, input selectable color temperatures of 9300k, 6500K and 5400K, plus Independent Red, Green and Blue adjustment for user fine-tuning. It ... comes with Vizio's popular backlight remote control, easy-to-navigate user interface and poster-sized Quick-Start guide.
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The monitor display shows the rating in large letters to emphasize the V-Chip packet contents for rapid identification. "INVALID RATING" is displayed when there is no V-Chip packet being sent or if the recovered packet contains an invalid rating. If any of the other displayed XDS packets do not exist, those items will not be displayed.
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On an episode of Who Wants to Be a Millionaire the question was asked "What does the V in V-Chip stand for?" The correct answer was "Violence." (The contestant guessed "Viewer-control," since the V-chip's creator,
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One would assume that with such popular support, there would be little opposition to the V-Chip. But, there is. And its from the conservatives who are worried about too much government intervention. The Media Research Center, a conservative watchdog organization with Rush Limbaugh on its advisory board declares, "From a conservative perspective, mandating the installation of the chips is hardly a business-friendly measure..." They proceed to quote only those notables who nix the proposition; from network executives (kel suprise'), to Don Wildmon, President of the American Family Association, who said, the chip "sounds like a good step on the surface, but in the long run would absolve the entertainment industry of [its] responsibility." Conservative magazine The American Spectator prophesied, "There is not the slightest chance that broadcasters will, or can, develop a uniform rating code." They deduce that a "government committee would be sure to step in. Bureaucrats would apply their own standards to determine what is appropriate for the rest of us to watch."
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