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Toontown: Games
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Disney’s Toontown Online is the first MMO game for kids and families. Anyone can try Toontown free for three days at www.toontown.co.uk. Three subscription options are available (monthly, six-monthly and yearly), and subscribers receive a welcome pack and a quarterly magazine*.
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Toontown is the coolest place in the planet! Be the superhero in town as you defeat the evil Cogs bent on taking over and turning colorful Toontown into a gray corporate city. After a hard day’s work of beating Cogs with your gags, have fun decorating your estate in Toontown! Enjoy quiet time fishing with friends or get competitive for Jellybeans on the trolley games!
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The world of Toontown is quite large, and at times, it simply teems with online players running around. Your character can interact with any other character, and can even use your own typed messages to communicate, which are pre-screened for inappropriate content. You can become someone's friend simply by asking them, and you can view which one of your friends is online by clicking on the icon at the top right-hand corner. The game ... lets you know when one of your friends has logged out. You can follow another character, or ask them to follow you, and you can even teleport to a particular character's position.
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ToonClub offers players the latest information about the world of Toontown through news updates and archives, and allows them to take part in special events and competitions. Players ... will be able to customise their PC with downloadable items, such as screensavers and messenger icons. In 2007, ToonClub will be expanded to include “Top Toons” player rankings, behind-the-scenes updates, detailed game guides and much more.
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The first kid-friendly feature of Toontown is that the violence is unrealistic. The worst bit of cartoon violence is the classic gag of dropping a safe on an anemy. Most of the violence in Toontown can be imitated, but throwing a pie in another person's face causes far less damage than the use of real weapons prevalent in other games.
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Toontown allows thousands of participants to play together online, communicate in a safe environment and undertake challenging quests. The game has continued to gain marketplace momentum since launch in June 2003. It has attracted gamers of all ages and levels and has received critical acclaim in the media. Gannet News Service touted that, "Kid-testers of all ages consistently gave this game an enthusiastic thumbs up." Toontown ... has been recognized with numerous industry awards, including: the 2004 Game Industry News Family Game of the Year; 2003 MMORPG (massively multiplayer online role playing game) Game of the Year by Computer Gaming World; 2003 Webby Awards People's Voice Award, Kid's Category; 2003 Parent's Choice Silver Honor; and it was named one of the Top 10 Games of the Year 2003 by the New York Times.
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