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Superpages: Listings
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Superpages.com Center isn't the only venue in town with a mouthful of a name. American Airlines Center ("the AAC" to some) doesn't exactly roll off the tongue, nor does the 11-syllable Morton H. Meyerson Symphony Center (alias "the Meyerson").
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In a smart move that will add even more value to online local yellow page advertising, Superpages.com has reached an agreement with MSN where Superpages ads will be served in MSN Local search results. There seems to be no official release yet on the agreement, but Greg Sterling of the Kelsey Group was contacted and had this to say:
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Superpages.com recently launched their new " map-based searching " using Virtual Earth. The site looks, oh, too familiar - almost as a replica of Windows Live Local ; ... there some more aesthetically pleasing portions of the site. Pros: The site
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For six weeks starting March 21, SuperPages.com will feature a series of Super Handyman home projects that can be completed in one weekend. Carrell will provide tips and ideas, plus suggestions on how to find the right tools and building or repair materials. Topics will include plumbing, energy saving measures, painting, furniture refinishing, patio deck building and how to assemble a basic tool kit.
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Superpages.com has taken a big social step forward. They have announced a feature called "Reviewer of the Week,"thatallowspeople to compete with others in their geographic areato win status as their local Reviewer of the Week.
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The V-Button Video Clips in SuperPages enable Internet users to make smarter purchasing decisions. The added audio and video enhancements allow consumers to see and hear about the services and products they are interested in purchasing. WebcastingTV has compiled some statistical results from the first year of Video Clip advertising. It can be seen online at: http://webcastingtv.com/research.
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