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Super Bowl
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The very first Super Bowl was played in 1967. Yep. It was at the Memorial Coliseum in Los Angeles on January 15 (seems early--but these are the facts). Who played? Well, the Green Bay Packers of the National Football League and the Kansas City Chiefs of the American Football League went at it and the Packers blew the Chiefs away with an impressive 35-10 victory.
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One of the key trends in Super Bowl ads last year was the inclusion of several customer-created commercials. Brands such as Doritos, Chevy and the NFL allowed customers to submit their own ads, the best of which made it on air. When asked to rate the expected entertainment value of this year's customer-created ads, 25 percent thought they would be more entertaining than professionally produced ads compared to just 12 percent that thought they would be less entertaining. In fact, when asked which ads from last year were the most memorable, Doritos rated as the second most memorable advertisers after Anheuser-Busch, which featured several humorous spots for Bud and Bud Light.
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With upwards of 90m people watching, the Super Bowl has for decades been America's biggest advertising showcase. It's the place where Apple launched its feted 1984 commercial and Budweiser introduced its talking frogs. But some of this year's ads have a difference. Three advertisers - Doritos, Chevrolet and the National Football League (NFL) - will be using their multimillion-dollar ad slots to run commercials created by consumers.
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In the second heat, Songcan again hit and flattened the right tire of Super Bowl's sulky, but this time Super Bowl had to trot three-quarters of a mile on the flat tire. Dancer shifted his weight to the left tire, and the pair sailed home to wrap up the Triple Crown.
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CINCINNATI, Feb. 13 /PRNewswire-FirstCall/ -- YouTube announced today that the Tide to Go(R) "Talking Stain" ad was selected by consumers as the number one ad in their 2008 Super Bowl advertising poll. The YouTube AdBlitz is a program where users can watch and vote on Super Bowl commercials and is one of the largest consumer polls for Super Bowl ads. This year's contest received more than 20 million video views and 900,000 votes for the 63 ads that aired during the Super Bowl. Tide to Go received the highest number of votes and an average 4-1/2 out of 5 stars rating. Since its debut on February 3rd, Tide to Go's award winning ad has received widespread acclaim, including a Top 10 Finish from USA Today's annual "Ad Meter."
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The Super Bowl maps and event guide offer rich content and Point of Interest information in and around the stadium, as well as for the entire Phoenix metropolitan area. Ticket holders and fans can use these tools to determine what routes to take, where to stay, where to eat, and the time and location of Super Bowl related activities. The online map provides point-to-point driving directions as well. New this year is the first ever interactive mobile guide: http://map.mapnetwork.com/galeon/sb/img wherein fans can download information from the maps or the event guide to their mobile devices.
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