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Super Bowl: Super Bowl Xlii
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"While fans are still celebrating in Arizona after another exciting Super Bowl week, we are already looking ahead to Super Bowl XLIII and Tampa Bay," said Frank Supovitz, the NFL's senior vice president of events. "We are pleased to return to Tampa Bay, the site of three memorable Super Bowls. The unveiling of the Super Bowl XLIII logo kicks off a year-long celebration for the entire region."
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MONTREAL, Oct. 24 /PRNewswire/ -- When Super Bowl XLII kicks off in Arizona on February 3, 2008, where will you be? Football's diehard fans will be in Phoenix, and you can join them there in style with your favorite football buddies at a luxury villa in the center of the action.
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CHICAGO, Jan. 16 /PRNewswire/ -- The Gatorade Company, a division of PepsiCo PEP, will run advertising in Super Bowl XLII to support the launch of G2, a new low-calorie lifestyle beverage. G2 will be supported by the largest integrated marketing campaign since the launch of the company's Propel Fit Water in 2002. Campaign support will include television and print advertising, digital, retail, sampling, and cause-marketing efforts that will raise funds for United Way. For decades Gatorade has hydrated and fueled athletes on the field and now G2 will help keep athletes hydrated OFF the field.
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BEDFORD, N.H., Jan. 18 /PRNewswire/ -- Segway Inc. today announced that the Glendale Police Department will be using Segway(R) Personal Transporters (PTs) to provide security services at Super Bowl XLII on Feb. 3. The department will use Segway i2 and x2 police models to patrol the walkways, parking lots and exhibition areas around the University of Phoenix Stadium in Glendale. In addition, the Police Department will ... patrol NFL-sponsored events throughout the city during the days leading up to the game.
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The Official Event Guide is distributed to Super Bowl ticket holders prior to the event, and the Event Guide and Official Map are available at major Phoenix area hotels, airports and onsite at official Super Bowl XLII events. A version of the Official Map will be distributed in every USA Today newspaper in the State of Arizona Friday February 1.
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When looking at the two teams scheduled to participate in Super Bowl XLII, it’s obvious they took completely different routes in getting to the NFL championship. The New England Patriots, of course, ran the table through the regular season before knocking off both the Jacksonville Jaguars and San Diego Chargers in the playoffs for a combined 18-0 record. Things weren’t quite as easy for the New York Giants, who suffered through some inconsistencies early in the year before righting the ship late in the season to secure a wild-card playoff berth. Viewed going in as perhaps the playoff team most unlikely to ruin New England’s perfect season, the Giants ripped off three consecutive road victories to advance to the big game.
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