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Ryanair: Passengers
built 215 days ago
In 2008 Ryanair were ordered to pay £1,116 to each member of the London-based Caribbean Steel International Orchestra who had been denied access to the plane for security reasons despite having been cleared by the police on December 31, 2006. The band had previously been escorted off the plane by armed police because of passengers' concerns that the members were seated separately and one of the members who was blind appeared to have been reading the newspaper. The judge ruled that the ethnicity of the band members as well as "irrational fears" of some passengers were factors in Ryanair's actions[47] [48].
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Ryanair is on a crusade to reverse that trend. Its estimated 4.8 US cents per passenger per kilometer makes the Irish carrier more efficient than Southwest. As a result, its message could be entirely focused on low fares, but this is not the case.
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Ryanair operates from 12 European bases and a fleet of over 100 brand new Boeing 737-800 aircrafts. The company carries approximately 34 million passengers a year, on 220 low fare routes across 19 European countries. Ryanair ... has the leading market share on most of its scheduled routes between Ireland and provincial cities in the UK and carries approximately 43% of all scheduled passenger traffic between Dublin and London.
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Ryanair continued to expand its European network, investing $200 million (£124 million) in five new planes and adding 250 jobs in London and Glasgow. It expected to carry seven million passengers, passing Aer Lingus, and hoped to be carrying 12 million passengers a year by 2004. A new hub on the continent was planned by 2002.
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Ryanair ... refuses to refund taxes and fees when passengers cancel their tickets. Recently they revised their practice on this subject by introducing an administration fee of £14 per ticket for handling refunds, claiming that this fee exceeds the amount the passengers may be eligible for. Norwegian consumer authorities have fined Ryanair £43,000 for this practice [19].
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Ryanair shares slid last week after the airline surprised analysts by saying that its average passenger "load" had fallen by 2 points to 82% in the first quarter of 2007. This meant an average of 18 out of every 100 available tickets went unsold.
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