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Playboy Enterprises
built 220 days ago
Modern Operations: By 1976 Playboy Enterprises was in trouble. Realizing this, Hefner hired a professional newspaper business manager named Derick Daniels to run the empire. Daniels recognized quickly that Playboy Enterprises' rambling diversification was losing the company millions. He closed several unprofitable Playboy clubs and hotels; reduced budgets, especially those of the film and record companies; and cut the payroll by firing 100 employees--70 in one day--including five vice-presidents. The purges were effective and Daniels led the company back to concentrating on magazine publishing, meanwhile encouraging one other profitable sector: Playboy's London gambling casinos.
West Hollywood, Calif., August, 2004 - Playboy Enterprises, Inc. and Julien Entertainment announced that they formed a partnership that will allow Playboy fans worldwide to access daily online Playboy auctions. The two companies will leverage the recent success of Playboy's 50th Anniversary Auction by giving collectors the ongoing opportunity to bid on affordable memorabilia on Julien Entertainment.com and eBay. The companies will list new artifacts each week, and interested buyers will bid on important items ranging from vintage Playboy jewelry to rare, original Bunny Costumes.
Plaintiff, Playboy Enterprises, Inc. ("PEI") filed this action on October 2, 1996, alleging trademark infringement and related causes of action under the Lanham Act, 15 U.S.C. §§ 1114-1125 and Pennsylvania¹s anti-dilution law, 54 Pa.C.S.A. § 1124, et seq. at defendant¹s web site "adult-sex.com/playboy." The Court entered a temporary restraining order and later a consent decree enjoining the defendants use of PEI's trademarks. Thereafter, te complaint was amended to include a counterfeiting claim under 15 U.S.C. § 1116(d).
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