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Playboy Enterprises: World
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Playboy Enterprises recently signed a deal with Moneymaker Gaming to create co-branded poker products. The new collection will include poker chips, poker chip sets, poker tables, poker collectibles and accessories. Since launching in February 2005, California-based Moneymaker Gaming has inked licensing deals with the world's top brands in sports and entertainment, including Playboy, Death Row Records and elite NASCAR drivers.
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This year marked the second time Playboy.com conducted the popular poll. The all-star roster featured 12 of the sexiest women covering the world of sports who hadn't been a part of the 2000 voting. In addition to the three winners, the list included Colleen Dominguez, Alex Flanagan, Shana Hiatt, Jamie Little, Hazel Mae, Rachel Nichols, Lisa Salters, Sage Steele and Jeanne Zelasko.
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CHICAGO, Nov 12, 2007 /PRNewswire-FirstCall via COMTEX/ -- Playboy.com highlights 12 of the sexiest women covering the world of sports in its second "America's Sexiest Sportscaster" poll. Fans can peruse the candidates and place their votes by logging on to http://www.playboy.com/sexiestsportscaster now through Monday, November 26. Playboy.com will announce the winner on Wednesday, November 28.
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"The number of Playboy fans around the world has never been greater and that popularity is reflected in the growing sales of Playboy-branded products and services" said Ed Lang, senior vice president of mobile, Playboy Media Group. "Given the growth of the mobile industry, we’re excited to join THQ Wireless in offering this next-generation form of entertainment to consumers"
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In addition to the Playboy Concept Boutiques, a high-end retail boutique opened in June 2006 in the Palms Casino Resort in Las Vegas. The store is part of a larger entertainment destination, which is operated by the Palms Casino Resort and the N9NE Group, and opened in October 2006, revealing a nightclub, boutique casino and lounge, and sky villa, all featuring the world-famous Playboy Rabbit Head.
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"They definitely haven't had the blowout kind of success that you would expect a big brand like Playboy to have," said Rick Munarriz, a senior analyst with the investment advisory service The Motley Fool. "The brand seems to be having some kind of renaissance around the world yet, financially speaking, it's not really contributing to the top and bottom line."
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