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Nazi Propaganda: Adolf Hitler
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[T]he success of the Nazi propaganda had some echoes in the American society, especially when during the 30’s, Nazi demonstrations took place in many American cities. There was ... a very popular character of the time, contending for the title of “Hitler of America”: the catholic priest Charles E. Coughlin (a former supporter of Roosevelt, he later turned against him). Every Saturday he made on the radio speeches considered to have a Nazi background. He addressed a huge audience, even by today’s standards, of 30 million listeners.[33]
The themes of Soviet propaganda shifted dramatically as the Nazi threat grew. Patriotic appeals began to overshadow the theme of communism and the class struggle. Speeches and posters were populated by references to great pre-Soviet heroes such as Alexander Nevsky (the conqueror of the Teutonic Knights who invaded Russia in 1242) and Suvorov. Anti-religious themes disappeared, and satiric cartoons of Kulaks and Capitalists gave way to vicious attacks on Hitler and his henchmen. The Soviet leadership realized that to survive, it needed any help it could find -- both in and out of the country.
Things changed for the Nazi propaganda mechanism when faced with another type of target public, in the democratic states. Analysts differentiate a “diversity of publics”, including “weak public vs. tough public” or “subordinate publics”.[2] Public opinion and political factors in the democratic states constituted the “tough public” category, that of a reluctant audience. The persuasion tactics the Nazis had to employ for them were very different from those used internally. A diverse range of arguments had to be employed, but no major drift could be allowed. Hitler could not give up his “fundamental principles”: lies, misinformation, etc. The link between internal and external propaganda will therefore be constituted by the second type of public: Germans living outside the borders – the “subordinate public”.
A fantastic overview of the Nazi's use of propaganda. Sections of the article include how the Nazis used propaganda to attract public attention, Hitler's principles, by what means, and the Reich Ministry of Public Enlightenment and Propaganda.
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