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Lego: Company
built 503 days ago
In 2007, Lego Group announced a restructuring of the current production setup including the outsourcing of some of the production work to Flextronics, a Singaporean electronics company. [4] Lego Group plans to close the production facility in Enfield, Connecticut and outsource this work to the Flextronics factory in Mexico.[4][5] Flextronics will ... oversee the factory in Kladno, Czech Republic. The Czech facilities would also be expanded due to the planned closing of the Swiss factory in Baar, which mostly manufactured TECHNIC parts.[5]
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To be precise, the original Lego brick reached the ripe old age of 50, "at exactly 1:58 p.m., when the original patent was filed," according to company spokesman Michael McNally. That was 1:58 p.m. Denmark time, but Enfield workers were set to mark the event at the 1:58 p.m. today, Eastern Standard Time, he said.
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"Lego" is officially written in all uppercase letters. The company asserts that to protect its brand name, the word Lego must always be used as an adjective, as in "Lego set", "Lego products", "Lego universe", and so forth. Nevertheless, such corporate admonitions are frequently ignored and the word "Lego" is commonly used not only as a noun to refer to Lego bricks, but ... as a generic term referring to any kind of interlocking toy brick.
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This is where mass customization comes into play: With Lego Factory, the company manufactures the bricks necessary for the model and ships them to users so they can assemble their models. Customers can ... buy the bricks necessary to build from other people's designs, which are posted on the site.
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