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Facebook apps are all the rage these days, with existing web services rolling Facebook versions of their offerings, as well as developers creating dedicated Facebook-only applications. [Read the rest] Posted by Steve O'Hear in The Social Web on: Aug 27, 2007 9:13 AM 1 Comment
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As of August 2006, Facebook has offered a free Developers API called Facebook Developers. This essentially gives anyone access to Facebook’s internals and lets programmers create widgets, mashups, tools and projects based around Facebook.
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This new Facebook Platform opens up a whole new world of possibilities for Facebook, its users, and developers. Now, the number of applications available to Facebook users will be as diverse as the developers who can create them. If developers can create the applications at a good rate, then the result will be increased interest from existing and new Facebook users.
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A few weeks ago, Inside Facebook profiled the top game developers on Facebook. While there are many more developers of Facebook games that are growing in popularity, two companies - Zynga Game Network (Zynga) and Social Gaming Network (SGN) - are taking a different approach. Instead of just building games, they’re building “game networks” in an attempt to become the largest game distribution channel in the social networking world.
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Facebook may have started the ball rolling, but OpenSocial could very well win over developers rapidly. As Marc Andreesen, whose DIY social network startup Ning is an anti-Facebook coalition member, puts it:
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That's far from a given: just because older people sign up, there's no evidence yet that it's ubiquitous in their lives the way Facebook is in the school world. It represents the next logical progression," says former AOL CEO Steve Case (via the messaging system on Facebook, where Case has been digitally hanging out of late; he's even friended Bill Gates). Mark Zuckerberg, the 23-year-old Harvard dropout who started the site, is high tech's new prince. Having turned down a reported $1 billion offer from Yahoo last year—and enduring the taunts of bloggers who predicted that he'd rue the day—Zuckerberg in May took Facebook in a new direction: he opened up the Web site to thousands of developers, who can now unilaterally install applications designed to take advantage of Facebook's people connections. This, along with an astonishing growth rate of 3 percent a week, has triggered a Facebook mania in the Valley. Early investor Peter Thiel, who sits on Facebook's board, believes that a measly billion dollars for this 300-person company spread over three buildings in downtown Palo Alto, Calif., is a risible sum.
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