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Disney: Walt Disney Company
built 179 days ago
The Walt Disney Company is the third largest global media conglomerate. Its FY 2000 revenues topped $25 billion, with 27% derived from parks and resorts, 24% from studio entertainment, and 17% from media networks. [Note: The following breakdown reflects interests and assets as of early 2001.]
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The Walt Disney Company is a host of contradictions, contradictions which are embodied in almost all of its projects. Starting with Mickey Mouse and working down from there, it seems to always be operating with at least two purposes. Walt Disney, a man of contradictions himself, claimed that Mickey, the company's now ubiquitous corporate symbol, was a "very clean mouse", the complete contradiction of what a mouse really is anyplace but in Disney World.
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While The Walt Disney Company has long supported children's hospitals both locally and around the world, Florida Children's Hospital will become the first hospital in history to bear the Disney name. The official name of the hospital will be announced at a later date.
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WASHINGTON, July 1 /PRNewswire/ -- DisneyHand, the worldwide outreach program for The Walt Disney Company, is donating more than 65,000 videos and DVDs to the USO for its centers around the world to commemorate the July Fourth holiday. The donation is included in 125 "Operation DisneyHand" Care Packages, which ... contain books, toys and other Disney items to entertain troops and their families.
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Perhaps where the contradictions of the Walt Disney Company are most evident... is in trying to divine the company's guiding purpose. Is there a separation between the financial goals of this huge company and its crafting of a particular message, or is the message merely a manipulation in its quest for greater and greater profits?
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