LYCOS RETRIEVER 
Charles R. Schwab
built 658 days ago
Daniel Leemon, Schwab's chief strategist, told a crowd of hundreds of independent financial advisers that he was searching for a way to show how the Wall Street brokers, like those at Merrill, feel about their clients. "The closest I could find was a Dilbert comic strip," he said to laughter from the crowd.
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Schwab's stock has tumbled from $50 a share in April 1999 to close at $8.85 yesterday, up 55 cents. Some analysts have speculated that Schwab could be a takeover candidate, but others discounted the possibility, saying its stock was overpriced even at these depressed levels.
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The Cyrk Creative Group directed the conception of several items that were custom made for the Schwab employees to give to their clients or for personal use to maximize sales. The products expressed quality, attractiveness, and efficiency class that are representational of the Schwab name. The program consisted of approximately two items, which included; two calendars, a weekly desk and weekly pocket version debossed with Charles Schwab logo, gift boxed.
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"We know that advisors today place a tremendous amount of emphasis on growth," said Deborah Doyle McWhinney, president of Schwab Institutional. "We added the Pacesetter Award to the IMPACT Awards program to recognize the significant strides advisors are taking in terms of both planning for and achieving growth and to highlight the entrepreneurial spirit that is at the heart of how these advisors run their businesses."
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"What makes Schwab unique is that it is menu-driven," Gallant said. "They make it very clear what you're getting and what you're paying for. The novice consumer seeking advice might find this appealing."
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Dodds joined Schwab in 1986 and has held a variety of financial positions in treasury, corporate development, and financial planning and analysis. He served as treasurer from 1993 to 1997, corporate controller from 1997 to 1999, and chief financial officer since July 1999.
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Charles R. Schwab