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Chanel: Coco Chanel
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Chanel is one of today’s best known and highly sought-after fashion brands, and has been practically since it was founded by Coco (Gabrielle) Chanel in 1909. The luxury brand stands out in just about every category—couture, ready-to-wear, accessories, jewelry, shoes, and fragrances. What began as a no-nonsense approach to fashion, designed to let women be comfortable while looking dignified, has been translated into classic, tailored style, especially in ready-to-wear, where the traditional tweed Chanel suit with a nipped-at-the-waist cardigan jacket remains one of the most popular—and most copied—fashion staples. The iconic, quilted leather Chanel bag is perpetually popular—and one of the most knocked-off accessories on Canal Street. Evening gowns tend to have an understated sex appeal and a bit of whimsy, and appear in luxurious fabrics with lots of embellishments.
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Coco Chanel is one of the most respected fashion designers in the industry. The style of this incredibly unique designer label was derived from the extremely popular fragrance Chanel No.1. This fragrance was rich, fresh and the first product in the collection to experience high levels of success. Since then, Chanel has released a number of popular clothing, handbag, accessory and shoe designs for consumers worldwide to enjoy. Chanel’s handbag designs are some of the most popular accessories on today’s market.
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After her death, the house of Chanel was looked after by Yvonne Dudel, Jean Cazaubon and Phlippe Guibourge. The Chanel suit and the Little Black Dress were sold in their usual vast quantities, and all the Chanel products sold very well, but the sparkle had gone. Pierre Wetheimer who had manufactured No. 5 for Coco Chanel, had bought the house. His grandson Alain Wertheimer, took over in 1974 when he was 25 years old. He spent a few years trying to restore Chanel's prestige and sought a new designer for the house. Chanel needed someone to put life back into the veritable house.
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The first "Evening Dress," of the show (Haute couture, 1996) designed by Karl Lagerfeld for Chanel sets the pace. It is a knock-out copy of a gold lace gown worn by Coco Chanel in a photograph taken by Cecil Beaton in 1936. By kicking off with this gown, the dialogue between past and present is established immediately upon entering the show - Chanel's modernity and Karl Lagerfeld's post-modernity in tandem place the style of Chanel firmly in the present. Lagerfeld is letting the public know immediately that this is not going to be a "homage to Chanel" kind of a show, thank goodness. The gown is a luscious, sensuous creation in gold lace trimmed with gilt metal and multicolored paillettes recalling the fine tissues, embellishments and the magical handiwork of the Mughal artisans Chanel loved so well - but the silhouette is as lean and spare and body-conscious as a leotard.
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During the early 20th century Chanel was especially known for its quality and innovation. Legend has it that once, when feeling cold, Coco Chanel placed a man's sailor jumper around her neck. Later, when women told her how wonderful she looked in her new woolen shawl, Coco Chanel realized she had started a trend. After Chanel became a high fashion trademark, many brands mimicked her designs; the only difference between the two items is often the higher quality of the Chanel brand.
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Chanel was founded in France in 1909 by Coco Chanel. Chanel has consistently been one of the most recognized labels in the world because of their focus on bringing elegance, class and originality in every product they have created. Buy yourself a bottle of Chanel perfume to complete your collection of beauty proucts!
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