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Cartier: Cartier Book
built 619 days ago
Cartier Book Cartier Book is a painstaking and intelligent revival of Carl Dair’s alphabet design. By carefully tailoring Dair’s ideas into a fully developed typeface family, designer Rod McDonald has lifted Dair’s original into a whole new league.
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      Cartier had a profoundly conservative mind. True, he accepted discoveries and progress; he understood better than some others the transformations that the acceleration of communications would bring about, and it was not out of mere personal interest that he was in favour of railways. But, in the realm of ideas, he feared innovations, and particularly those advocated by liberals inspired by the 1848 revolution and by American republicanism.He was attached to British institutions, which, in conferring responsible government, seemed to him to guarantee sufficiently the triumph of a democracy tempered by a non-elective upper chamber. From the religious point of view, he was not a mystic but a sincere Catholic. Among his possessions, after his death, was found an Imitation de Jésus-Christ in Latin, which he seems to have consulted frequently and in which he had underlined the conclusion of chapterXXIX, book 3 ; in English it reads as follows: “He who does not desire to please men nor fear to displease them will enjoy great peace.” For Cartier, to be a French Canadian was to be a Catholic. He was respectful of the clergy, to whom, according to him, French Canadians owed great gratitude, but he none the less preserved his full freedom of judgement and decision in temporal matters, so much so that he was regarded as a gallican.
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Cartier McDonald’s completed work, Cartier Book, is a typeface family of four roman weights, an italic complement to the Regular weight, small caps – and a feat of remarkable design. It successfully melds qualities that make a typeface distinctive with those that insure lasting value. Few designs are as elegantly functional and stunningly attractive.
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