LYCOS RETRIEVER 
Budweiser: Budweiser Budvar
built 655 days ago
The Czech brewer wished to start exporting its then already existing Budvar into the markets beyond those of the Old Continent but found out another Budweiser existed. Since Anheuser-Busch has already had the trademark registered in the United States, Budvar was temporarily sold in the US under a different name - Crystal. Similarly, the American brewer... interested in expanding its market, but now aware of the other Budweiser's existence [and due to the disputes] would use the name -Bud –abroad to get around the issue. The disagreement, however, grew larger and later included also the right to the variations of the name Budweiser which includes the name Bud (which is, now , already produced by both brewers). Teoretically, the two companies were to honor agreements about avoiding the market dominated by the other party, but they have eventually engaged in a legal dispute over who should have the right to use the trademark.
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By the beginning of the new century, Budweiser Budvar had imposed its brand on more than 60 countries worldwide. While exports remained a significant share of the group's sales, the domestic market became, for the first time in 60 years, the company's primary market. As production topped 1.3 million hectoliters per year, the domestic market had come to represent some two-thirds of the group's total sales. Supporting its Czech expansion, Budvar began opening its own retail outlets starting in 1996, with ten in operation at the beginning of the 2000s.
Source:
Both American beer producer Anheuser Busch and Czech beer brewer Budejovicky Budvar have been producing beer beverages labeled Budweiser® and Bud® and ... been caught in a legal battle over the trademark ownership. Attempting to access new markets, a number of law suites have been filed in different countries. Some settlements have been made leading to the division of market.
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Budweiser Budvar