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New York-based IAC is paying 1.2668 of its shares for each of Ask Jeeves' roughly 69.4 million outstanding shares. The exchange ratio valued the takeover at $1.9 billion, or $27.40 per share, based on Monday's stock prices.
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tvspot_ask-03200623121.jpg Jim Lanzone of Ask Jeeves posted a Thanks, Jeeves blog entry at the Ask Blog. He explains all the reasons why it is time for Jeeves to retire, in that blog post, so it is worth a read. There is ... a special Jeeves retirement site at www.jeevesretirement.com/desk.
Ask Jeeves spent more than $100 million building its brand around the cartoon butler during the dot-com boom. The marketing blitz paid for a 70-foot Jeeves balloon that floated over Macy's Thanksgiving Day and 15 million labels of the grinning mascot that were affixed to apples sold in 8,000 supermarkets.
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An Adwords Qualified Search Marketing Company is an award given by Google to qualifying search marketing companies. Neither Ask Jeeves nor IAC have commented on the deal. The reported price would value Ask Jeeves stock at about $33.90 a share, compared with a close of $24.24 on Friday on Nasdaq.
IAC's shares fell 66 cents, or 3 percent, to close at $21.63 in Monday trading on the Nasdaq Stock Market, where Ask Jeeves' shares surged $4.43, or 18.3 percent, to close at $28.67. Ask Jeeves' shares have ranged between $21.20 and $44.66 during the past 52 weeks.
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"The relevance coming out of Index Express wasn't as good as we would have liked," said Paul Gardi, Ask Jeeves' senior vice president of operations and strategic planning. "Our number-one priority is the relevance of our results."
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