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Affiliate Programs: Internet Affiliate Programs
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Affiliate Programs are particularly useful for non-profit organizations that don't employ sufficient staff with advanced internet-marketing skills or for those non-profits that want to be guaranteed a fixed return on their campaign-advertising investment. If you have access to campaign funding, but few staff or volunteers with the appropriate skills, an Affiliate Program may be your only path to enormous website traffic.
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Affiliate marketing was used on the internet by the adult industry before CDNow launched their BuyWeb program. The consensus of marketers and adult industry insiders is that Cybererotica was either the first or among the early innovators in affiliate marketing with a cost-per-click program.[3]
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You would then need to consider very carefully the affiliate programs you join. It is important to join programs that have proven themselves and been around on the internet for a few years. You do not want to waste your time marketing programs that could end up disappearing from the internet or those that are not consistent in paying their affiliates. You will be working hard to earn the extra income so you need to make sure that you are guaranteed to get paid.
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-- Brook Schaaf - Brook is CEO of Schaaf Consulting, one of the performance marketing industry's top outsourced affiliate program management firms. He has seven years' experience in internet marketing with a strong emphasis on affiliate marketing stemming from his past as an affiliate manager at Zappos.com, Shoes.com and Edmuds.com.
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Internet Affiliate Programs