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Acura: New Acura
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Acura is going to let anyone inside the Detroit, Chicago, New York, or Los Angeles Auto Shows have a crack at configuring a 2008 Acura. The mobile displays allow potential customers to spec out a vehicle and select the color of the finished car right inside the Acura display area. Of course the same thing can be done on the Acura website, but perhaps there’s something to specing out a car you’re actually looking at that will convert more of these shoppers into buyers.
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Unfortunately, after this strong start, the mid- to late 1990s, Acura's model line-up became less and less inspiring and consequently, sales suffered. During this time, Acura switched to an alphanumeric formula for nomenclature. The 1996 3.5RL, which replaced the well-loved Legend, was seen by many as the epitome of Acura's new-found blandness. Its sluggish 210-horsepower V6 (later bumped to 225 hp) and front-wheel drive, together with anonymous styling that cautiously aped the larger, more powerful and more engaging Lexus LS 400, did little against more prestigious, attractive and faster offerings from BMW, Audi, and Lexus, among others. Even the swoopy NSX lost sales as Acura barely changed the car from its original 1989 trim.
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Acura's new A-Spec package for the TSX sport sedan will retail for $4330 plus installation charges, the brand announced on Wednesday. The A-Spec hardware, like that on the RSX sport coupe, include appearance and handling upgrades for the luxury Honda brand vehicle. The TSX A-Spec package adds high performance shocks and springs, 17-inch alloy wheels,Yokohama P215/50R17 93V tires, an aero kit with spoilers and skirts, and a choice of a decklid or a rear-wing spoiler. Tuned shocks are an additional $800. A-Spec parts ... stay within the Acura warranty of four years or 50,000 miles.
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Acura's entry-level TSX sport sedan has been redesigned for the 2009 model year. The new model is larger than its predecessor, features all-new styling and is powered by an updated four-cylinder engine that's cleaner and more fuel-efficient.
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While Acura just unveiled its refreshed 2009 RL, and plans to unveil the all-new TSX in New York, Japan’s Best Car Magazine is already speculating about the next generation RL. While the rendering looks awfully similar to the Accord which is sold in Japan as the Inspire the big news is what may be underneath. The magazine has reason to believe the car will be offered with a 4.5-liter V-8 engine estimated to have over 400 horsepower.
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CHICAGO, Feb. 6, 2008 – The redesigned 2009 Acura RL luxury sedan made its world debut today at the Chicago Auto Show. Featuring bold, sleek exterior styling, an upgraded interior, advanced technologies and powerful new engine, the RL once again pushes the limits of performance, style, and luxury. The 2009 RL will go on-sale this spring at Acura dealerships nationwide.
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