Taking the Gold Award in the Aerosols category was the innovative, easy-to-grip shaped aerosol package developed in cooperation with SICO to launch a reformulated version of its KING tire repair and inflator. A graphic resembling tire treads encircles the entire top and base of the container, clearly communicating the purpose of the product to consumers. An image of a tire pressure gauge is ... embossed onto the front of the package, creating a striking asymmetrical shape. The container itself is contoured in a comfortable, easy-to-grip shape that facilitates product dispensing. SICO's patented injection system allows the entire contents of the aerosol to be dispensed when the actuator is activated. In addition, a rubber gasket ensures a solid hermetic seal, protecting content quality and extending shelf life.